Pirelli products are primarily associated with the premium segment. This applies both to tyres going to the conveyors of car manufacturers and to products for the aftermarket. It is enough to name just one number here: the company has over 2000 homologations for the original equipment, 700 of which are on the account of the flagship product - the P Zero model. The company does not hide that the main efforts of the Pirelli R&D department are aimed specifically at premium products, therefore 3.2% of the funds received from the total sales volume are invested in research and development. But Russia is a special market.

Pirelli/foumantyre’s presence in Enghelab Sport Complex

Pirelli has been chosen by the FIA, world motorsport’s governing body, as the sole supplier for the World Rally Championship from 2021 to 2024. In particular, Pirelli will supply all the four-wheel drive cars that compete on the championship, from the WRC category that fights for the overall title, to the R5-specification WRC2 class, which is also the headlining category on regional and national championships throughout the world.